Member of Marketing, Growth Operations

At Anchorage Digital, we are developing the most innovative digital asset platform for institutions to engage with the crypto space. Anchorage Digital offers custody, staking, trading, governance, settlement services, and leading security measures for institutional clients. The company includes Anchorage Digital Bank N.A., the sole federally chartered crypto bank in the U.S., along with other offerings like Anchorage Digital Singapore and Porto by Anchorage Digital.

Anchorage Digital is financially backed by prominent institutions such as Andreessen Horowitz, Goldman Sachs, KKR, and Visa, with a Series D valuation exceeding $3 billion. Established in 2017 in San Francisco, California, Anchorage Digital has offices in New York, Porto, Singapore, and Sioux Falls.

We are seeking a results-driven individual to join our Marketing Team in the role of Member of Growth Operations. As a key member, you will be responsible for enhancing the efficiency and success of our marketing campaigns through data analysis, identification of improvement opportunities, and strategic implementation to support our company's growth. If you are passionate about data-informed decision-making and continuous optimization, we want you to be part of our team!

Responsibilities and Qualifications:

Technical Skills:

• Skilled in building, managing, and optimizing marketing campaigns across various platforms.
• Proficient in using marketing automation platforms (e.g., Pardot), CRM systems (e.g., Salesforce), and executing campaigns on digital channels.
• Experienced in interpreting performance data, creating reports, and extracting insights using tools like Google Analytics or Tableau.
• Demonstrated capabilities in project and process management for tasks such as ad campaign launches and A/B testing.
• Familiarity with digital channels like SEO/SEM, paid social, and retargeting platforms.

Complexity and Impact of Work:

• Capable of taking charge of growth operations projects and ensuring their timely execution.
• Efficiently manages multiple priorities and marketing campaigns concurrently to adapt to changing requirements.

Organizational Knowledge:

• Collaboration with cross-functional teams such as marketing, sales, and product to achieve shared objectives.
• Consistently delivers high-quality work that directly contributes to marketing effectiveness and overall company growth.

Communication and Influence:

• Actively listens to feedback and team needs to drive operational enhancements.
• Effectively communicates insights and recommendations to stakeholders, influencing strategy and execution.

Qualifications:

• 2+ years of experience in marketing operations, growth marketing, or digital marketing.
• Proven ability to utilize data analytics tools to derive actionable insights.
• Strong background in managing and optimizing digital marketing campaigns.
• Understanding of marketing funnels, KPIs, and customer journeys.
• Excellent organizational skills and attention to detail in data and processes.
• Ability to work independently and collaboratively within a team environment.

Preferred:

• Experience with SQL or other programming languages for data manipulation.
• Background in A/B testing software and experimentation frameworks.
• Familiarity with B2B SaaS marketing practices.

We foster a diverse team of over 300 members in the Anchorage Village, combining expertise in platform security, financial services, and distributed ledger technology to create a secure environment for institutional participation in the growing digital asset landscape. Our inclusive workplace culture values and celebrates individual differences to enable our team to achieve their full potential.

Anchorage Digital is an Equal Opportunity Employer, committed to providing fair opportunities regardless of race, religion, gender, sexual orientation, or other individual characteristics. Our commitment to privacy ensures the protection of personal and financial information of all individuals, guided by our privacy policy.