Paid Ads Specialist (APAC)
Asia
Full time
Remote
Compensation is not specified
Role
Digital Marketing Manager
Description
Responsibilities:
- Lead the development, optimization, and management of paid social campaigns across various platforms for the APAC region.
- Provide mentorship and support to junior team members and interns working on paid advertising.
- Analyze campaign performance metrics to derive insights for enhancing ROI and scaling campaigns efficiently.
- Collaborate with creative, content, and campaign teams to align paid ads strategies with overall marketing objectives.
- Stay informed about platform updates, industry trends, and competitor initiatives to sustain a competitive edge.
- Assist in establishing and documenting workflows and procedures for paid social campaigns.
- Support cross-channel cooperation and contribute to broader paid media strategy discussions.
- Manage budgets and pacing for paid social campaigns in conjunction with the budget and strategy lead.
- Regularly report on campaign performance and progress to stakeholders.
Requirements:
- A bachelor's degree in Marketing, Business, or a related field is preferred.
- Minimum of 3 years of practical experience in handling paid social campaigns on various platforms.
- Demonstrated success in executing paid social campaigns with measurable ROI.
- Prior experience in agency or in-house digital marketing teams is advantageous.
- Strong analytical skills, ability to interpret data, and optimize campaigns based on insights.
- Excellent communication and interpersonal skills for training and collaborating with team members effectively.
- Proactive self-starter capable of managing multiple campaigns and tasks in a fast-paced environment.
- Familiarity with ad tech tools, tracking pixels, and campaign management platforms.
- Knowledge of the APAC market and digital advertising landscape in the region is beneficial.
- Ability to work harmoniously with cross-functional teams including creative, strategy, and analytics contributors.
About the Company:
- Be part of the leading blockchain ecosystem shaping the future landscape.
- Collaborate with top-tier professionals in a global, user-centric organization structured for innovation.
- Engage in challenging projects with autonomy in a dynamic and creative work environment.
- Enjoy a results-driven workplace with ample opportunities for career advancement and continuous learning.
- Competitive salary package and various company benefits provided.
- Work-from-home arrangements available (based on the business team's requirements).
The organization commits to upholding equal employment opportunities. Diversity in the workforce is considered essential to achieving success. By applying for this role, you acknowledge having read and accepted the candidate privacy notice in place.
Skills Required

Binance
Website
Not specified
Company size
Not specified
Location
United States
Description
Not specified