Job Description

At Circle, we are a prominent financial technology company operating in the realm of digital currency. Our goal is to enable the seamless transfer of value across the global internet, faster and more cost-effectively than traditional settlement systems. This innovative layer of the internet has immense potential to enhance global economic prosperity and inclusivity in areas such as payments, commerce, and markets. Through our infrastructure, which includes the blockchain-based digital currency USDC, we empower businesses, institutions, and developers to leverage these advancements in money and technology.

Your Role in the Company

As part of the Circle team, we prioritize transparency and stability in all that we do. With our expansion into robust jurisdictions, our success is driven by the speed and efficiency of our employees who uphold our company values: Multistakeholder, Mindfulness, Driven by Excellence, and High Integrity. We operate in a remote work environment where teamwork and collaboration breed success. We foster a flexible and diverse workplace that encourages new ideas and values the input of each individual.

Responsibilities

Your main responsibility will involve collaborating with designers, product marketing teams, and marketing leads to create, edit, and optimize content across various channels. Your capabilities in content creation, performance analysis, and brand advocacy will be crucial in maintaining a clear, concise, and consistent voice throughout all communications.

Your Work

You will be involved in:

Developing short-form content for Circle's website and blog, as well as aligning in-product copy and corporate communications to maintain a consistent brand voice.
Transforming messaging provided by the brand strategy and product marketing teams into engaging copy that emphasizes value propositions and optimizes clarity and engagement.
Contributing to the development and enhancement of our writing style guide, with specific guidelines tailored to various segments and geographic regions. Identify areas for improvement in existing messaging and make suggestions to strengthen our overall brand voice.
Utilizing storytelling techniques to establish engaging content hierarchies and cohesive information architecture in our design work.
Collaborating with creative directors, designers, and marketing leads to develop innovative strategies for campaigns, collateral materials, web content, and more.
Producing compelling and actionable customer emails, from subject lines to content, that captivate the audience.
Creating promotional copy for multi-channel campaigns, including landing pages, social media, paid media, branded events, and video marketing.
Taking the lead in continually developing and championing the evolution of our writing style guide.

Key Values:

You will embody and uphold the following values at Circle:

Multistakeholder: Demonstrating dedication and commitment to our customers, shareholders, employees, families, and local communities.
Mindful: Paying attention to detail and approaching others with respect and active listening.
Driven by Excellence: Pursuing excellence in line with our mission and passion for customer success, refusing to accept mediocrity, and striving to achieve goals.
High Integrity: Valuing open and honest communication, upholding ethical standards, and rejecting manipulation, dishonesty, and intolerance.

Qualifications

You should possess the following qualifications and qualities:

More than 12 years of experience in creative copywriting within a fast-paced, results-driven, marketing environment.
A deep passion for words and their power, even if you have not previously worked in-house or for a startup.
Excellent communication skills to engage with a diverse audience, including C-suite executives, investors, developers, policymakers, and cryptocurrency enthusiasts.
Ability to quickly synthesize information and produce copy within tight deadlines.
Strong interest or knowledge in the crypto industry, paired with a willingness to learn and understand our customers and internal stakeholders.
Experience collaborating with legal and compliance teams to develop approved terminology while ensuring consistency and adherence to guidelines.
Comfortable managing multiple projects with varying deadlines and working with cross-functional teams to align objectives.
Participate actively in strategic discussions and creative reviews, adapt quickly to changes, and work in agile teams.
Strong written and verbal communication skills, able to present ideas effectively.
Experience working with external creative agencies and freelancers.
Proactive and adaptable in ambiguous situations.
Detail-oriented with a problem-solving mindset.
Proficient in Google Suite, Slack, and MacOS preferred.

Additional Information

This position offers day-one PERM sponsorship for qualified candidates.
Compensation will be determined based on factors such as experience, skills, qualifications, and business needs.
Annual bonus target: 17.5% of base salary.
Additional benefits include equity, medical, dental, vision, 401(k), discretionary vacation policy, 10 days of paid sick leave per year, and 11 paid holidays per year in the U.S.
Circle is committed to equal opportunity employment and values diversity. We do not discriminate based on factors such as race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status. Circle also participates in the E-Verify Program in specific locations as required by law.

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